No matter what field you are in, the principles of coaching remain the same.
In sports, a coach enables an athlete to achieve optimum performance and execute plays that their competition does not anticipate. They will make you run more laps, work harder than you would on your own, push you out of your comfort zone, challenge you and help you build resilience.
As a negotiation coach, I do many of the same things, but in a way that is focused on empowering individuals and teams to take control and maximise value in all types of negotiations - both internally and externally.
Through a supportive but challenging approach, coaching will provide a sustained capability solution and will equip you and your company with the tools, behaviours and processes that will put you on the front foot of all your negotiations.
Negotiation is a ritual, a process and a game, therefore it is my job, just like a sports coach, to make you focus on the game and maximise results!